Barbadian singer and businesswoman, Rihanna, has made a groundbreaking announcement regarding her beauty brand, Fenty Beauty. Founded in 2017, Fenty Beauty has been selected as an official “premium partner” for the 2024 Paris Olympic games.
This exciting news was shared by Rihanna herself on social media, causing a buzz among her fans and beauty enthusiasts alike. In her announcement, the 36-year-old singer expressed her pride in partnering with the Olympic and Paralympic Games, emphasizing that Fenty Beauty will be a key player during the month-long global event.
The announcement was accompanied by a striking photo of Rihanna in front of the iconic Eiffel Tower, holding an oversized lip gloss that cleverly doubled as a wine glass. Interestingly, the original image featured Rihanna’s husband, A$AP Rocky, but he was digitally removed from the final version.
Since its inception, Fenty Beauty has experienced immense success and popularity, with Forbes estimating the brand’s current value to be close to $3 billion. This partnership with the 2024 Paris Olympics only further solidifies Fenty Beauty’s status as a major player in the beauty industry.
Fans of Rihanna and beauty enthusiasts can look forward to exciting collaborations and initiatives from Fenty Beauty during the Paris Games, as the brand continues to push boundaries and redefine beauty standards.
