An honorable broadcast Serwaa Amihere, a journalist turned entrepreneur, has bemoaned the daily burden of being a businesswoman.
She says that having to fight to obtain consumers and to persuade them to buy your products makes running a respectable business in Ghana tough.
Serwaa runs two enterprises with her sister: a clothes line and a retail store selling human hair. Despite the fact that social media makes these businesses seem successful, the celebrity recognizes the difficulties facing entrepreneurship in the nation.
Speaking from her heart, she emphasized the difficult demands of being an entrepreneur and the initial battle to obtain startup capital. Furthermore, Serwaa bemoaned the strain that comes with staff management.
The underlying fact of struggling to draw in additional clients for their products is still a worry, despite the seeming accomplishments displayed online.
“Being an entrepreneur in this country ( i don’t know about other places) is no joke.
First you struggle to find money to start and then the people who are supposed to work will just stress you!” She wrote on X.
Being an entrepreneur in this country ( i don’t know about other places) is no joke.
First you struggle to find money to start and then the people who are supposed to work will just stress you!— Serwaa Amihere (@Serwaa_Amihere) January 29, 2024