Hiplife/highlife musicians, Okyeame Kwame and Kofi Kinaata, have been appointed as brand ambassadors for the maiden International Coconut Festival.
This was announced at an unveiling ceremony and the official launch held at the Ghana Export Promotion Authority (GEPA) head office in Accra on Wednesday, September 11.
The event, organised by African Coconut Group in partnership with GEPA, seeks to bring to the fore the importance of coconut to Ghanaians and how it can bring foreign exchange.
According to the CEO of GEPA, Afua Asabea Asare, “the event is going to be a festival of all the things we can use coconut for. It’s going to draw people from around the world and we are hoping that by the end of this festival we would have understood the coconut tree very well and the main uses as well as how we can derive foreign exchange.”
“We, at GEPA, are very anxious to see this succeed. Because we want to expand the export of coconut to foreign countries. A lot of people are requesting (for coconuts) but we cannot meet our needs. So, by doing this, we hope that other people will be interested in learning how to plant coconut and maximise profit.”
Upon signing the new contract, Kofi Kinaata stated: “I would like to thank everyone who came on board to help this initiative. I promise to do my best”.
“Thank you very much for giving me the opportunity to be part of nation-building…henceforth, I’ll put International Coconut Festival first in everything that I do”, Okyeame Kwame noted.
International Coconut Festival will take place at the Accra International Conference Centre from September 24 to 26, 2019.